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Why Your OBGYN Practice Should Consider Adding Aesthetics

Why Your OBGYN Practice Should Consider Adding Aesthetics

The landscape of women’s healthcare is evolving, with an increasing number of OBGYN practices incorporating advanced aesthetic and therapeutic treatments into their service offerings. By adding specialized devices and treatments focused on issues like incontinence and body contouring, your practice can provide enhanced care that addresses a wider range of women’s health needs. Here’s a closer look at the benefits of incorporating these innovative solutions into your OBGYN practice.


  1. Addressing Incontinence with Advanced Technologies

Incontinence is a common issue among women, particularly following childbirth and during menopause. Incorporating treatments like Emsella and Votiva RF can significantly improve your patients' quality of life. Emsella utilizes electromagnetic energy to stimulate pelvic floor muscles effectively, offering a non-invasive solution to urinary incontinence. Similarly, Votiva RF uses radiofrequency technology to rejuvenate both internal and external vaginal tissue, improving urinary control. These treatments provide your patients with discreet, dignified options for managing their symptoms, enhancing patient satisfaction and trust in your practice.


  1. Enhancing Feminine Health with CO2 Treatments

CO2 laser treatments, such as those provided by the MonaLisa Touch, offer a revolutionary approach to managing symptoms associated with vaginal atrophy, which often occurs during menopause. This treatment uses gentle laser energy to stimulate collagen production in vaginal tissues, improving moisture, elasticity, and overall vaginal health. Offering this service can attract a demographic of women seeking non-surgical options to alleviate discomfort and improve their intimate health.


  1. Non-Invasive Body Contouring and Skin Tightening

Adding body contouring and skin tightening services to your practice not only meets the aesthetic needs of your patients but also complements your holistic approach to women's health. Devices employing RF (Radio Frequency) and EMS (Electrical Muscle Stimulation) technologies, like those used in ThermiVa treatments, can reshape and tighten areas affected by age, weight fluctuations, or childbirth. These treatments provide minimally invasive options for patients looking to enhance their body image without the downtime associated with surgical procedures.


  1. Increased Revenue Streams

Each of these treatments represents a potential new revenue stream for your practice. Since many of these services are sought after by patients willing to pay out-of-pocket for aesthetic and therapeutic benefits, they offer a high return on investment. Integrating these services can also help stabilize your revenue by attracting a steady flow of patients seeking both routine gynecological care and specialized treatments.


  1. Competitive Differentiation

Offering specialized treatments such as incontinence management and body contouring can distinguish your practice from others in the area. It positions your practice as a forward-thinking establishment that is committed to addressing the comprehensive needs of women at all stages of life.


  1. Building Patient Loyalty and Attracting New Clients

By expanding your services to include these advanced aesthetic and therapeutic options, you not only enhance your existing patients' satisfaction and loyalty but also attract new patients looking for these specific treatments. It's an effective way to expand your patient base and increase referrals.


  1. Improved Work-Life Balance

Since aesthetic treatments are often scheduled and predictable, they can offer more regular hours compared to the unpredictable schedule of traditional OBGYN services. This can lead to better work-life balance for you and your staff.


In conclusion, expanding your OBGYN practice to include aesthetic devices and treatments like Emsella, Votiva RF, MonaLisa Touch, and ThermiVa can transform the scope of your services and the satisfaction of your patients. Partner with MNML Aesthetics to ensure that you are equipped with the latest, most effective technology at competitive prices. We are here to support you with top-tier devices, training, and continuous support, helping your practice thrive in the evolving field of women’s health. Take the next step in becoming a leader in comprehensive women's health care by contacting MNML Aesthetics today.